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Safia transitioned from fine arts to graphic design after her fine arts degree from the University of Lancaster. With a flair for visual storytelling, she refined her artistic prowess in fine arts, mastering balance, colour, and concept. Seeking a fresh challenge, Safia shifted to graphic design, transforming her artistic abilities into compelling messages that connect with audiences.

Today, Safia's unique approach to design combines the best of both worlds, creating visually stunning work that's not just beautiful to look at but also impactful and meaningful.